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    News

    Valdo joins the Association of Italian Historical Trademarks

    valdo associazione marchi storici

    A new, significant milestone enriches our history: Valdo officially joins the Association of Italian Historical Trademarks, an organisation that brings together some of the most representative companies of the national entrepreneurial heritage. 

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    Receiving this recognition in 2026, during the celebrations of our centenary, carries an even deeper symbolic value.

     

    Since 1926, when the founders laid out our path, the winery has grown while maintaining its roots and strong ties to Valdobbiadene. Today, the Bolla family leads the company with the same passion as in the early days, combining tradition and innovation and helping transform Prosecco Superiore DOCG into an authentic icon of Italian style and conviviality.

     

     

    What is the Association of Italian Historical Trademarks?

     

    The Association was founded to protect, enhance, and promote brands that have contributed to shaping the industrial and cultural history of Italy. Registration in the Special Register of Historic Brands of National Interest, established by MIMIT (Ministry of Enterprise and Made in Italy), is an essential requirement for membership in this prestigious organization. 

     

    Only companies that can demonstrate over fifty years of continuous activity and an unbreakable link with their territory obtain this ministerial recognition, which thus becomes the gateway to joining an exclusive club of excellence. 

     

     

    The strength of a community

     

    This achievement belongs not only to the company, but to all the people who contribute to its growth every day. From the winemakers to the more than 70 local winegrowers who have been working with the winery for generations, every sparkling wine is the result of a relationship of trust built over time and a deep respect for the territory.

     

    Thanks to this direct control of the entire supply chain — from the vineyard to the glass — Valdo is able to authentically express and convey the unique character of the Valdobbiadene terroir.

     

    Becoming part of the Italian Historical Trademarks is a tribute to the past, but above all a commitment to the future: to keep innovating, preserving the prestige and values that, for a century, have made us interpreters of moments of joy and celebration.